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Google Signals How it Will Monetize AI (for now)
It was only a matter of time. Google has started to integrate ads into its relatively new AI Overviews. The post Google Signals How it Will Monetize AI (for now) appeared first on Localogy.
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Retail Media’s Latest Evolution: Standardization
The IAB has ventured to bring structure and standards to retail media through its Retail Media Measurement Guidelines. We examine strategic implications. The post Retail Media’s Latest Evolution:...
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Yext Automates Review Responses
Yext this week announced the launch of its expanded AI Review Generation feature. It lets businesses request and manage reviews from 80 supported review sites including Yelp, Google, and Facebook. The...
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Local Beats: Google, TikTok & LinkedIn
In this edition of Localogy’s Local Beats, we examine news and moves from Google, TikTok & LinkedIn. The post Local Beats: Google, TikTok & LinkedIn appeared first on Localogy.
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Local Radar: AI Takes Over Sales, Bookkeeping & Food Sourcing
In this edition of Localogy’s Local Radar, we examine newly funded companies Permanent, Finally, and 11x.ai The post Local Radar: AI Takes Over Sales, Bookkeeping & Food Sourcing appeared first on...
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Walmart’s Adaptive Retail Mixes a Cocktail of Emerging Tech
Walmart has federated several disparate tech efforts into its latest formalized program: Adaptive Retail. It contains some programs underway and some still developing, for a cocktail of emerging tech...
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Apple Infuses Business Connect Deeper into its Ecosystem
Apple has announced that it's expanding Apple Business Connect (ABC) deeper into its apps and features, including Mail, Tap to Pay, and Phone. The post Apple Infuses Business Connect Deeper into its...
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Google Shopping Gets a Brain Transplant
Google announced this week that AI will now be infused in the Shopping tab. This includes more intelligent shopping suggestions as well as a new personalized scrollable feed of shoppable items. The...
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Local Beats: Salesforce, Squarespace & New FTC Action
In this edition of Localogy’s Local Beats, we examine news and moves from Salesforce, Squarespace & the U.S. Federal Trade Commission. The post Local Beats: Salesforce, Squarespace & New FTC...
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Which QSRs Have the Best Reputation?
What are the most loved fast food restaurants (a.k.a. quick-service restaurants) in the U.S.? According to Chatmeter, Chick-fil-A takes the top prize, followed by Carl's Jr./Hardees, and Arby's. The...
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Tiger Pistol Releases a Playbook for QSR Loyalty Programs
Tiger Pistol today addressed the world of quick-service restaurants (QSRs) with a published playbook on marketing best practices. Entitled The Next Step in QSR Loyalty Programs: Driving Engagement,...
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Gen Z is More Media-Engaged than Other Generations
Generation Z is just as media-engaged and tech savvy as they're often purported to be. eMarketer recently validated this belief with survey data that shows Generation-Z adults (18-24) to have greater...
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Q3 Funding: AI Sucks All the Air out of the Room
PitchBook reports that venture funding for generative AI companies totaled $3.9 billion in Q3. This was spread over 206 deals, not counting OpenAI's $6.6 billion round, as that's an outlier that skews...
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Local Beats: Foursquare, Google & Poshmark
In this edition of Localogy’s Local Radar series, we examine newly funded companies Airship, Moxie, and Mangomint. The post Local Beats: Foursquare, Google & Poshmark appeared first on Localogy.
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Read AI Closes $50 Million Series B, Expands Product
AI-driven enterprise analytics player Read AI is out today with a one-two punch. The first is a fresh Series B funding round, to the tune of $50 million. And the second is the expansion of its product...
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Salvaging Siri: Apple Intelligence Comes to the Rescue
Apple Intelligence is now live with this week's iOS 18.1 general availability. This will mean many things, as Apple Intelligence is more of an embedded set of system functions than it is a feature or...
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Yelp Documents the Transformation of the American Shopping Mall
The role of the Shopping Mall – once a defining venue of American culture in the 80s and 90s – continues to transform. Despite the bloodletting of retailpocalypse, the shopping mall hasn't gone away....
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Hummingbirds Scores $5.4 Million in Fresh Funding
Localized influencer network Hummingbirds has announced a $10 million seed round that includes existing and new investors like Allos Ventures and M25 Fund. This brings the company's funding to date to...
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Thryv Acquires Keap for $80 Million to Expand Product and Market Share
SMB-marketing-focused SaaS leader Thryv has announced the acquisition of CRM and marketing automation platform Keap. The transaction is valued at $80 million, all in cash and subject to customary...
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Local Radar: AI & Social Invade Healthcare, Banking and Food Delivery
In this edition of Localogy’s Local Radar, we examine newly funded companies Pharos, Interface.ai and Glovo. The post Local Radar: AI & Social Invade Healthcare, Banking and Food Delivery appeared...
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