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Channel: Mike Boland, Author at Localogy
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Street Fight is Back: The View from the Ground in Chicago

After several years off the scene, Street Fight events are back, starting tomorrow in Chicago. We'll be there to absorb vibes & insights. The post Street Fight is Back: The View from the Ground in...

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Gemini Uplevels Google Maps

Google Maps is the latest product to get an infusion of Google's generative AI model, Gemini. This involves several angles but the main takeaway is that Google Maps users will be able to tap into...

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Hot Takes & Takeaways from Street Fight Live

Street Fight Live takeaways are many and we'll be drilling down into sessions, themes, and ah-ha moments in the coming weeks. For now, here are easily-digestible top takeaways. And just for fun, we've...

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Local Radar: Optimizing Audio, Customer Service and Wine

In this edition of Localogy’s Local Radar, we examine newly funded companies Ferovinum, Agency & Gladia The post Local Radar: Optimizing Audio, Customer Service and Wine appeared first on Localogy.

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Tiger Pistol Offers a Playbook for Overcoming Inflation

Tiger Pistol today addressed the world of multi-location brands with a new playbook on overcoming inflation. Entitled Overcoming Inflation: A Playbook for Maximizing Franchise Profitability Through...

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Meta Breaks Down AI-Fueled Ads

There's lots of talk about Meta's AI integrations in its ad creation and campaign workflows. But we rarely get a glimpse into how those integrations and infusions are happening. Last week at Street...

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Amazon Inches Closer to Last Mile Drone Delivery

Amazon has reached the latest milestone in the elusive dream for last-mile logistics: ubiquitous drone delivery.  After recently concluded its delivery trials in California, it's now moving on to the...

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Local Radar: AI Writers &‘Travel Convenience’

In this edition of Localogy’s Local Radar, we examine newly funded companies Bounce, Cogna & Writer The post Local Radar: AI Writers & ‘Travel Convenience’ appeared first on Localogy.

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Tiger Pistol’s Latest Playbook Tackles Multi-Location Campaign Management

Tiger Pistol is on a roll. Just one week after launching its playbook on overcoming inflation, today it releases one on campaign management. Specificially, it guides brands to manage cohesive marketing...

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Google Lens Doubles Down on Local Offline Shopping

Google Lens continues to be a sleeping giant in the world of local commerce. As a visual search tool, it can identify and contextualize items that you point your phone at. Carrying similar user intent...

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Street Fight Live: Searching for Meaning in a Post-GPT World

What does AI mean for media companies, brands, and everyone else that has optimized themselves for search engines? This was the topic of a presentation at Street Fight Live from Yext VP of Strategic...

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Local Radar: Mapping, Event Planning & Food Tech

In this edition of Localogy’s Local Radar, we examine Atlas.co, Partiful & Wonder The post Local Radar: Mapping, Event Planning & Food Tech appeared first on Localogy.

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Instagram Escalates the Social Mapping Wars

Instagram this week fired the latest shot in the ongoing social mapping wars. Users can now share their locations with friends via direct messages. Once those messages are received and activated, the...

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Siri’s Fate in the AI Age Gains Further Clarity

What's Siri's fate in the AI age? Signs point to Apple keeping it around and upgrading it to modern LLM standards. The post Siri’s Fate in the AI Age Gains Further Clarity appeared first on Localogy.

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Street Fight Live: A Practical Guide to AI

AI continues to hold equal parts hype and practical applicability. We got a rare and valuable taste of the latter in a panel discussion at Street Fight Live. The post Street Fight Live: A Practical...

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Local Radar: Delivery Robots, EV Charging & Creator Economy Monetization

In this edition of Localogy’s Local Radar, we examine newly funded companies KiwiBot, Agentio & Ampeco. The post Local Radar: Delivery Robots, EV Charging & Creator Economy Monetization...

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Cyber Week Shopping: Naughty and Nice

The figures are in: Cyber week has reached record consumer spending levels – a positive sign amidst a softened economy. Indeed, several predictions called for a dip in non-essential spending this...

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Walmart Closes $2.3 Billion Vizio Acquisition

The wait is over for Walmart. The company has just closed its acquisition of TV maker Vizio. The acquisition first made news back in February, but has since been in a holding pattern due to standard...

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Local Beats: Ad-World M&A, Agentforce Amps Up, and OpenAI Monetizes

In this edition of Localogy’s Local Beats, we examine news and moves from Interpublic Group, Salesforce & OpenAI. The post Local Beats: Ad-World M&A, Agentforce Amps Up, and OpenAI Monetizes...

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Yelp Drops 20 New Features to Round Out 2024

Yelp today launched its end-of-year update. And it’s heavy on AI. Specifically, the company is positioning large language models to better connect consumers and local businesses. Its 20 new features...

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